An innumerable number of studies tend to agree that a glass of wine now and again has good benefits for your health. However, a growing number of people are turning to wine not to enjoy by the glass, but rather as a skin product.
It's a growing trend called vinotherapy, and proponents say that using skin products derived from wine have terrific benefits for the skin. Those who believe in the benefits say that products which include grapes, which are full of antioxidants called polyphenols, can tighten the skin and reduce fine lines and wrinkles.
Vinotherapy isn't cheap, though, and some doctors aren't buying into it. One popular brand, which is made at Delaney Vineyards in Texas, sells 2-ounce products for about $100. Meanwhile, Dr. Alison Erlich, the chair of dermatology at George Washington University Hospital, says that polyphenols can be effective if used over a long period of time.
"Months to years," Erlich says, "where there is more time for these ingredients to be absorbed through the skin."
That doesn't stop people like Linda Adams, a married mother of two who believe vinotherapy is a "facial fountain of youth."
"It just left my skin really, really smooth," Adams, a Leesburg resident, said. "It was something that I...was going to pick up and going to try to experience it. That's where the love affair began."