Report: Most children's breakfast cereals have as much sugar as two to three cookies
(WJLA) - According to a new study released by the Environmental Working Group, most breakfast cereals - including many marketed to children - contain as much sugar as two to three cookies.
As WTOP reports, EWG studied more than 1,500 cereals, and found that the average bowl of one of these cereals contains as much sugar as three Chips Ahoy! or two Keebler Fudge Stripe cookies.
Portion size also plays a role. The report indicates box labels list nutrients such as sugar content based on a serving size that is smaller than what a typical child or adult actually eats, meaning they consume even more sugar than what is labeled.
The report also criticizes box labels that promote health and nutritional benefits, which they say "distracts" parents from the unhealthy amounts of sugar in the cereal.
"Eleven of the 13 most heavily sugared children's cereals feature marketing claims like 'Good Source of Fiber' that suggest misleadingly that the products are healthful," the report says.
The report names instant oatmeal and granola as big offenders as well.
The following are the 13 worst-offending children's cereals, according to the report, which says a bowl a day would be equivalent to eating an extra 10 pounds of sugar per year.
• Kellogg's Honey Smacks
• Malt-O-Meal Golden Puffs
• Post Golden Crisp
• Kellogg's Apple Jacks with marshmellows
• Kellogg's Froot Loops with marshmallows
• Food Lion Sugar Frosted Wheat Puffs
• Safeway Kitchens Silly Circles
• Food Club Honey Puffed Wheat
• Safeway Kitchens Apple Orbits
So, which cereals have the least amount of sugar? The report names Kellogg's Rice Crispies, General Mills' Cheerios, Kellogg's Corn Flakes, Kellogg's Crispix and others as healthier choices.
Read WTOP's full report here.
Read the Environmental Working Group's full report here.